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Word: personalize (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
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Usage:

...interviewer, Murrow's reputation suffers from the insipid conversations he conducts on Person to Person (and even some of his See It Now interviews show a lack of the flexibility to follow up an opening instead of going on to a prearranged question). Person to Person (sponsors: American Oil Co. and Hamm Brewing Co. alternating with LIFE) makes its pitch mainly to viewers who want to rubberneck in celebrities' homes. It deliberately casts Murrow, sitting in a Manhattan studio, as a discreet electronic guest whose job is to make polite chitchat, not ask probing questions. Murrow...

Author: /time Magazine | Title: Television: This Is Murrow | 9/30/1957 | See Source »

...spot news; he lets others try to work-if ever they can-a way in which TV can cover the day's events as effectively as radio, which not only beats TV on most news but provides more of it. The rest of the answers are more personal: one is what TV hucksters call sex appeal. Murrow is tall (6 ft. 1 in.) and compact (175 lbs.). His saturnine good looks and taut doomsday voice project virile authority. Person to Person, which also displays his urbane charm and ready smile, attracts far more women than men viewers, according...

Author: /time Magazine | Title: Television: This Is Murrow | 9/30/1957 | See Source »

...Little Picture." Murrow's zest for chasing fire engines on a global scale sometimes forces him to commute across oceans to keep his weekly date on Person to Person. By the time the show's technicians have torn their five tons of equipment out of a visited celebrity's home, Murrow may be on a plane to Washington to lay the groundwork for a new See It Now or closeted in a projection room to edit film for one already in work. At the end of a routine day's conferring, writing, filming or reporting...

Author: /time Magazine | Title: Television: This Is Murrow | 9/30/1957 | See Source »

...your desire to see Rome, my friend; what you seek there is not to be found any longer," wrote the aristocratic German theologian Ulrich von Hutten: "You may live from plunder, commit murder and sacrilege . . . but if you do but bring money to Rome, you are a most respectable person. Virtue and heavenly blessings are sold here; you may even buy the privilege of sinning in future...

Author: /time Magazine | Title: Books: Age of Flame | 9/30/1957 | See Source »

...others, this bottle biography may seem all the more embarrassing because its subject is a living person, a nightclub comedian named Joe E. Lewis.* In his youth on the Chicago nightclub circuit, Comedian Lewis distinguished himself as one of the very few who could make Al Capone laugh. He failed, however, to amuse a colleague of Capone's named Machine Gun Jack McGurn, who in a fit of pique caused Lewis' brains to be rearranged with pistol butts and his voice box to be sliced very fine indeed. After that, hardly able to talk. Lewis took a dive...

Author: /time Magazine | Title: Cinema: The Joker Is Wild | 9/30/1957 | See Source »

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