Word: petrini
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Dates: during 1990-1999
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...movement was founded in 1986 by Italian journalist Carlo Petrini, spurred into action when a McDonald's invaded Rome's historic Piazza di Spagna. "I was alarmed by the culturally homogenizing nature of fast food," he says. In 1989 Petrini drafted a manifesto, ratified in Paris by 15 countries, deriding "fast life, which disrupts our habits, pervades the privacy of our homes and forces us to eat fast food." According to the manifesto, fast life denies mankind its inalienable right to "sensual pleasure and slow, long-lasting enjoyment." To reclaim both, Slow Food, whose symbol is a snail, promotes taste...
...dinner, but already in the U.S. there are 1,500 members dispersed into 21 chapters, or what Slow Food poetically calls convivia, derived from the Latin word meaning festive. Lately many convivia have been forced to turn away people lest the groups risk losing their intimacy. Petrini sees promise in such American phenomena as the rise of microbreweries in a market long dominated by a handful of beer conglomerates. He points out that with its immigrant influences and agricultural diversity, the U.S. should be hospitable to spreading the Slow Food philosophy. "Europeans are skilled at defending their heritage," he says...