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Fred Claus Directed by David Dobkin; screenplay by Dan Fogelman; rated PG; opens...

Author: /time Magazine | Title: Downtime: Nov. 19, 2007 | 11/8/2007 | See Source »

Since 1968, when the ratings system was introduced, its classifications--G for general audiences, PG for parental guidance, PG-13 for sterner stuff kids could still see and R, restricting children's attendance except with an adult--have adapted to accommodate the evolving tastes of moviegoers. The G now goes to few films because parents figure a PG (say, Shrek the Third) is safe. The R promises hot stuff for fanboys, which has translated into hits in several genres: violent action (300), raunchy humor (Superbad) and lurid horror (the Saw franchise). PG-13 has become the money rating...

Author: /time Magazine | Title: When Sex Doesn't Sell | 10/4/2007 | See Source »

...response to one question he explained that the movie received a PG rather than a G rating because it contains two or three images of NASA employees smoking. The Motion Picture Association of America, after receiving threats of legislative action by antismoking groups and state attorneys general, now considers smoking in its rating system...

Author: By Stephen Helfer | Title: Golding Accurately Describes Anti-Tobacco Mood | 9/28/2007 | See Source »

...Rated PG...

Author: /time Magazine | Title: Downtime: Sep. 24, 2007 | 9/13/2007 | See Source »

...bear needs something to do, a plot. But, "when children see the film and then they have all the toys, there's less room to experiment or come up with meaning of their own," Linn says. Another problem that Linn and others have with the Transformers movie is its PG-13 rating, meaning it may be inappropriate for the majority of young children who play with Transformers toys, down to age four. Hasbro, the company that makes Transformers and G.I. Joe, deflects these issues. "Parents know their children best," says Samantha Lomow, vice president of boys' marketing at Hasbro...

Author: /time Magazine | Title: From Figurine to the Big Screen | 8/16/2007 | See Source »

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