Word: pga
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...HONORED. VIJAY SINGH, 41, Fijian golfer; as PGA Player of the Year, ending Tiger Woods' five-year grip on the award; in New York City. Singh, who also took the Arnold Palmer Award for winning the most prize money (more than $10 million), racked up nine PGA victories and 18 top-10 finishes for the year. He is the first non-U.S. golfer to be named Player of the Year since Australia's Greg Norman...
Rhoads attended UCLA, where he was a member of the golf squad during his junior and senior years. He competed professionally for three-and-a-half years, participating in tournaments on the Canadian PGA tour, the Golden Bear tour in Florida, the West Coast Tear Drop tour and the Buy.com Tour...
More recently, Rhoads served as an instructor at the PGA Learning Center in Fla. before becoming the teaching professional at The Country Club in Brookline, Mass...
...breaking the rules. TaylorMade is betting that the Quad's $600 price won't scare off serious swingers, who seem to have an insatiable appetite for whizbang clubs like the Big Bertha, the last one to revolutionize golf. The Quad debuts June 15, but is already hot on the PGA Tour. Says TaylorMade's Sean Toulon: "We've empowered golfers to change their equipment to fit their swing and improve performance--a significant development." At least until the next high-tech gizmo comes along. --By Sonja Steptoe
...PGA's plan has doubters too. "It's a stab in the dark," says Casey Alexander, a research analyst who covers the golf industry for Gilford Securities in New York City. "Even if the p.r. does reach a new audience, Play Golf America doesn't change any of the problems that crop up once you get to the golf course." These include matters of etiquette--How many practice swings can I take?--that can intimidate new players. Alexander says the course owners, not the golf pros, must run the reforms. Ron Drapeau, CEO of Callaway Golf, the $814 million...