Word: phenomenon
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Even advertisers, until recently loathe to associate their products with older customers, are taking note. Five years ago, Chung says, you wouldn't see 35- to 40-year-old women in ads. Now it's common. "Call it the Desperate Housewives phenomenon," says Chung. Christie Brinkley, 51, appears in the new ads for CoverGirl Advanced Radiance Age-Defying Compact Foundation, and actresses like Susan Sarandon, 59, can be seen hawking Revlon foundation. Upscale department stores like Saks Fifth Avenue are putting older women in their advertising...
...Parker-esque aplomb outside the Barker Center. And despite its lack of all food products, Café Pamplona was constantly mobbed. The normal laws of physics did not seem to apply.Then, I realized that metrosexuality was afoot. For the uninitiated, allow me to offer this brief definition of the phenomenon: Metrosexuality is a set of fashion choices designed to simultaneously confuse and attract heterosexual women, usually through the revival of matching accessories and uncomfortable shoes. Beyond this broad definition, however, metrosexuality is rife with variation.Someone of an empirical mind must make a valiant effort to classify some of these variations...
...growing number of seniors across the nation are taking the plunge into stand-up comedy. They are attending comedy workshops, performing in the open-mike circuits in their regions and even getting paying gigs at clubs, conventions and nonprofit organizations. Managers, club owners and comedy instructors estimate that the phenomenon has grown 25% to 50% in the past five years...
...which in turn dictate changes in the tile's color. "I have a little bit of trouble explaining it," says Lath, 31, who is originally from India but came to the U.S. to study electrical engineering at Arizona State University in 1993. "It's a very direct and intuitive phenomenon that has to be experienced...
...better chance," she says. "The New York Times Book Review is so boring. We take each book at face value. There's no politics behind it." Crispin's apartment is overflowing with free books from publishers desperate for a mention. As for the Times, it's scrutinizing the blogging phenomenon for its own purposes. In January the Gray Lady started up Times on the Trail, a campaign-news website with some decidedly bloglike features; it takes the bold step of linking to articles by competing newspapers, for example. "The Times cannot ignore this. I don't think any big media...