Word: philco
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Radio and electrical appliance companies were also shocked by seasonal short circuits. In Philadelphia, Philco Corp. laid off workers in its radio division, and Proctor Electric Co., which makes 22% of U.S. irons, also slowed down...
Customers, shelling out on the prospect that programs would improve before the novelty wore off, were going heaviest for table sets with 10-in. screens (most popular models: a $339.50 Philco, a $375 RCA). But the smaller 7-in. screen models, such as the $179.95 Motorola, the cheapest set, were right behind...
Down & Out. Philco Corp. cut prices as much as 25% on its 1948 model radios and 6% on its refrigerators. Another sign of stiff competition in the oversold radio market came from Majestic Radio & Television Corp. It went into bankruptcy, along with Majestic Records, Inc., and asked a Chicago court for permission to reorganize...
Some of the major producers, among them R.C.A. and Philco, were still holding out, but few radiomen thought that they would for long. The price-cutting fever had also infected the television business.* The big news came from Admiral Corp.'s hard-hitting President Ross D. Siragusa, who parlayed a backroom radio shop into the fourth biggest radio business in the country. Last week, he came out with a table television receiver (seven-inch screen), retailing at $169.95, the cheapest ever to go on sale...
After 20 years of test and experiment, television finally moved out of the laboratory and into 170,000 houses and bars. From comparatively nothing, television grew into a $100,000,000 industry giving Philco's President John Ballantyne reason to predict: "1948 should see 500,000 television sets [made] with a value of over...