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Word: pictsweet (lookup in dictionary) (lookup stats)
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...Rock People." A few admen were impressed, and Stan began to collect accounts. Today his clients range from Pictsweet Frozen Foods to the Bank of America. The Pictsweet plug catches the writer of a commercial in mid-job, humming, "Pictsweet, something, something, something, something, something-and quality, too." The Bank of America plug brings two spacemen to life with the line, "We'd like to see something in earth money." During the one month that the ad ran on radio, the bank reported that time-plan loans were up 33%. One Salt Lake City station was so impressed with...

Author: /time Magazine | Title: Television: Art for Money's Sake | 8/4/1958 | See Source »

...this, Maytag's Rocky Mountain distributors made deals to buy bulk lots from big frozen-food wholesalers (including such top brands as Birds Eye, Snow Crop, Pictsweet, etc.), then passed the goods on to freezer buyers without additional markups. Explained Maytag's Santa Fe Manager John McCauley: "We're not interested in making money on food but in selling freezers." For buyers, it meant some notable savings: 17? for frozen peas v. 23? in Santa Fe chain stores, 32? for Brussels sprouts v. 41?, 68? for salmon fillets...

Author: /time Magazine | Title: MERCHANDISING: Food Phenomenon | 4/28/1952 | See Source »

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