Word: pigozzi
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Dates: during 1954-1954
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...evening last March, Francis Carlson ("Jack") Reith, general manager of Ford of France, went to an American Embassy dinner in Paris and found himself sitting next to Henri-Thèodore Pigozzi, managing director of Simca. France's third biggest automaker (after Renault and CitrÖen). The two started talking shop, found that their ideas about France and about automobiles were remarkably similar. This week the meeting of their minds gave France a new industrial giant. French Ford stockholders voted to merge their company with Simca, making the new company second in size only to the nationalized Renault...
Hottest Thing in France. Italian-born Motorman Pigozzi, 56, has had a supercharged rise in the French auto business. He left the scrap business in 1926 to become the French distributor of Italy's Fiat cars. When he ran into import and tariff troubles, he took over a small assembly plant in France. In 1934, after assembling 32,000 Fiats, he bought out a bankrupt auto factory near Paris for $300,000 and organized Simca (Sociéte Industrielle de Mécanique et Carrosserie Automobile). Gradually he loosened his ties with Fiat, and today Simca, while it still...
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