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...engineers, stylists and cost accountants, lacocca was the final arbiter. The accountants wanted plain gray upholstery; lacocca ordered bright plaids, though the decision increased the price of each car by several dollars. He ordered the body made wide enough so that six passengers could squeeze in in a pinch. "I could have taken a slice down the middle of that car, maybe three inches, still gotten four people in and saved maybe $15 or $20," he says. "That's where you come to the moment of truth...

Author: /time Magazine | Title: Business: THE MAKING OF THE MAVERICK | 3/21/1969 | See Source »

...Fresh Pinch. As much as they pleased the Europeans, such reassurances were even more welcome to Americans, who have seen inflation ravenously and relentlessly eat into their real income. Inflation is reflected in price rises that reached an annual rate of 4.7% in December. It is particularly burdensome for the poor, who are least able to adjust to the ever higher cost of goods and services. By making U.S. products costlier and less competitive on world markets, it has also hurt the nation's bal ance of payments. Inflation's grip is so tenacious that it will undoubtedly...

Author: /time Magazine | Title: Business: NIXON'S FIGHT AGAINST ECONOMIC PROBLEM NO. 1 | 2/21/1969 | See Source »

Washington is certainly, if belatedly, making the effort-and that effort is beginning to pinch the public. The 10% tax surcharge shows signs of reducing some consumer demands; retail sales have rolled along on a plateau since last fall. The federal budget is expected to shift from last year's deficit of $25 billion to a small surplus in fiscal 1969, resulting in far less Government-generated economic demand. Meanwhile, the Federal Reserve Board has moved to tighten the money supply. After growing at an annual rate of more than 7% in late 1968, the supply rose...

Author: /time Magazine | Title: Business: NIXON'S FIGHT AGAINST ECONOMIC PROBLEM NO. 1 | 2/21/1969 | See Source »

...Harvard basketball team will try to salvage a pinch of glory from a disappointing season in tonight's next-to-last home game against Columbia's powerful Lions...

Author: By Richard D. Paisner, | Title: Harvard's Cagers Want Lion Blood | 2/21/1969 | See Source »

...hills, and after them clops the cavalry including a bony scout named Sam Varner (Gregory Peck). In the ensuing roundup, one face is out of place: a blonde woman, Sarah Carver (Eva Marie Saint), prisoner of the Indians for some ten years. Out of pity-and maybe a pinch of desire-Varner takes Sarah and her half-breed son to live on his New Mexico ranch...

Author: /time Magazine | Title: New Movies: Abe Lincoln in New Mexico | 2/14/1969 | See Source »

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