Word: pinkness
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Dates: during 1950-1959
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There wasn't time that first night for Mamie to unpack or even to look around her new home. There wasn't even time for a family dinner. Mamie ate her dinner from a tray, alone in her bedroom. Three hours later she emerged, resplendent in her pink inaugural gown, ready to continue the fatiguing rounds. She exercised an immemorial wifely prerogative, held up the family's departure for the twin balls for 15 minutes while she completed her toilette. Finally, at 2 a.m.. after a grueling, 18-hour day, Mamie and Ike got into...
...golf course just off Route 41, near Tampa. A sign saying "Home of Babe and George Zaharias" advertises its presence to all who wish to play there for a greens fee of $2. She and George bought the course two years ago and set up housekeeping in a pink stucco, remodeled caddy house just off the practice putting green. Babe takes her housewifely chores as seriously as her golf. She designed the modern, push-button kitchen which, like the dining room is painted a violent yellow. "Kinda loud," Babe admits offhandedly, "but you get used...
...past the door opening. Buick's 50.4-in.-high Wildcat, of black fiber glass with a green leather seat, has front-wheel disk hubs which remain stationary while the wheels revolve, their airscoops cooling the front-wheel brakes. Pontiac showed off a streamlined version of a landau, with pink leather seats and ceiling lining and a carpet of black broadtail...
...good promoter, she provided something new every year. She put out a new Heaven-Sent line of colognes (with bottles shaped like angels), dropped 500 basketed samples on pink and blue balloons from Bonwit Teller's roof. She developed a friction face wash (Beauty Grains) for clogged pores, found that "homogenized" raw silk was a good base for makeup, and made a Contour-Lift Film designed to firm up the jowls (at $5 a jar). Now & then, the FTC cracked down on her, ordered her to stop claiming that her Eye Lash Grower had any effect on growth...
...Carrol Newson, Associate Commissioner of Education in New York, said they are afraid of being labelled "pink" or "red" and, as a result, avoid not only communism, but all unpopular social or economic subjects...