Word: pint
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...Francisco company named Londonderry, paid out a hard-earned $89 last January to place a two-inch advertisement in three publications: the San Francisco Chronicle, the magazine section of the Christian Science Monitor and Simset Magazine. The ad read: "Ice Cream. As low as 8 a pint. Sure to be pure-you make it. Combine cream, milk or evaporated milk, sugar and Londonderry. Whip-then freeze-that's all. No ice crystals ... 15? package makes 2 qts., any flavor...
...last week the same copy was appearing almost word for word (major change: the cost was up to 11? a pint) in 1,576 U.S. daily papers. Cost every two weeks: $40,077. Londonderry could well afford it. The powder which streamlines home ice-cream making is now on the shelves of stores throughout the U.S. The company, now employing 75 people, has expanded from a single dingy room into almost an entire fluorescent-lighted floor. Its gross promises to be $877,000 this year...
...rash driver, and so on down the road between a double line of huge lorries, where men played cards sitting on petrol tins, shaved with a mere drop of water, using the small windscreen mirror to see how they were progressing, and washed clothes in about one pint of water to a whole packet of soap powder...
...predated Thanksgiving dinner. For an hour or so, life had seemed calm and leisurely. But there was no leisure or slow movement now. Bull Halsey whipped his forces through the enemy's inner waters with the speed and precision he had first shown long ago as a pint-sized fullback at Annapolis...
...taproom of Ye Old Queen Anne's Castle Inn, one of several "oldest hostelries" in the county, Landlord Alfred Sykes drew pint after pint for inquisitive reporters from London, told them of awesome doings. "Last night the church clock turned two hours slow, which never happened before. . . . Then there was old Chipping's rabbits. One of them-ain't this witchcraft?-he found setting on eggs in his chicken coop. . . . And Mrs. Warren's books. There's a respectable widow woman for you, and a friend o' mine. All her books changed jackets...