Word: pintos
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Dates: during 1970-1979
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...contend that the stronger bumpers will hold down damage costs, oppose such a move. But they also maintain that the weighty, expensive bumpers U.S. carmakers are using are unnecessary. The bumper on the West German Opel, for instance, is as strong as the steel one on the new Ford Pinto, yet it weighs only a third as much. The outcome of the bumper battle is still in doubt...
...recognizing and responding fast enough to the public's growing preference for small cars. Between 1965 and 1973, sales of small imported cars jumped 200%, to 1.7 million. This evidence of the change in tastes was later reinforced by the popularity of such subcompacts as the Ford Pinto, the Chevrolet Vega, the American Motors Gremlin and the Dodge Colt. American Motors Chairman Roy Chapin read the signs astutely and steered his faltering company almost exclusively into small cars-a providential move that greatly helped...
...will get a rebate of $200 on compacts and subcompacts, including Chevrolet's Vega and Oldsmobile's Omega. Buyers of Chevrolet's sporty new Monza 2 + 2, or Buick's Skyhawk will receive $500. Ford is offering $200 on small economy cars such as the Pinto and $500 on small luxury cars such as the Mustang II Ghia. American Motors will pay rebates of $200 on Hornet compacts and Gremlins and up to $600 on certain Matador models. Chrysler will pay rebates of up to $300 on big as well as small cars, but the models...
...scene: a Brazilian government outpost called Abunari Two, on the northern fringes of the Amazon Basin. There, recently, 27 Indians of the Waimiri and Atroari tribes emerged from the jungle. Ostensibly, they came to trade for food and medicine with Gilberto Pinto Figueiredo, an official of FUNAI, the government-run National Indian Foundation, but they were clearly angry about the building of new roads through their tribal lands. They came equipped with bows and arrows decorated with red macaw feathers, a symbol of war. Even after a supply of food and gifts arrived by plane, they remained dissatisfied and agitated...
...This week's specials, Dodge Dart Swingers and Plymouth Dusters, qualify for $200 rebates. In addition, the company is offering a $100 bounty to customers who trade in certain cars made by its competitors. This week, for example, a motorist trading in a used Chevrolet Vega or Ford Pinto for a new Swinger would get a $300 check from Chrysler, regardless of what kind of markdown he was able to get from the dealer on the car's basic sticker price of $3,518. In this case, the rebate would in effect cut the list price...