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Word: pitch (lookup in dictionary) (lookup stats)
Dates: during 1980-1989
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Usage:

...Inman-Ebel's view, people who talk like folks put stress in the wrong place (cre-ate for cre-ate), mispronounce vowels (rine for rain), draw monosyllables out into diphthongs (hay-ul for hell), and let their pitch glide, usually upward, as in "Y'all come back now, ya hear?" Some of them talk so slowly "you want to get inside and move the tongue yourself to get it over with." It does not add up to standard American speech...

Author: /time Magazine | Title: In Chattanooga: How Not to Talk like a Southerner | 3/7/1988 | See Source »

...that people would think he was betraying his heritage, forbid the clinic to leave messages at * his home or office. Others are truculent at first: The boss sent them. Inman- Ebel begins by working on attitude, preparing a personal relaxation tape full of warm thoughts: "I easily keep my pitch down. The tip of my tongue always rests on the spot. I easily speak in short sentences. I can do all of these things without having to be consciously aware of them...

Author: /time Magazine | Title: In Chattanooga: How Not to Talk like a Southerner | 3/7/1988 | See Source »

...Martin later. Richard Gephardt was scoring a solid second, undermining Gore's risky gambit of skirting the early contests. Instead of facing two liberal Yankees on Super Tuesday, Gore must now jump-start against a Border State moderate with Southern appeal. "Gephardt has an anti-foreign, anti- Establishment pitch -- a send-'em-a-message message," says Political Consultant Carter Eskew, a friend of Gore's. "That and the populism of resentment are likely to do well in a part of the country that gave birth to Huey Long and George Wallace...

Author: /time Magazine | Title: Gore's New Ball Game | 2/29/1988 | See Source »

...Electability" is a word in the political jargon that offends the ear and distracts primary voters from the parochial concerns that usually consume nominating politics. This year four candidates are nonetheless relying on the E word as a big part of their pitch, arguing that they can make it in November by reaching beyond their core supporters. A TIME poll taken last week by Yankelovich Clancy Shulman demonstrates that Bob Dole has the strongest claim to ecumenical appeal; Pat Robertson, Al Gore and Paul Simon have the least...

Author: /time Magazine | Title: The Electability Test | 2/29/1988 | See Source »

...even his own religious family. Likely Republican voters who describe themselves as Evangelical or Fundamentalist Christians divide 44% for Bush, 30% for Dole and only 14% for Robertson. Jackson attracts overwhelming support from blacks, churchly and secular, because his message is that of economic populism. Moralism dominates Robertson's pitch, even though he now avoids mentioning his long membership in the Baptist ministry...

Author: /time Magazine | Title: The Electability Test | 2/29/1988 | See Source »

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