Word: pitches
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
With its "Cal Aggie spirit"-corn-fed coeds, boys in cowboy boots, and an honored honor system-rural Davis seems almost anachronistic in the age of urban universities. That is precisely its pitch. "Our isolation is important," says genial Chancellor Emil Mrak, 62, a noted food technologist who used to teach at Berkeley. To justify his $10 million-a-year building program, Mrak has only to point at California's jammed cities and freeways. Davis appeals as an oasis-part farm, part suburbia-where everyone still knows everyone else. Cars are disdained in favor of bicycles...
Scranton was ostensibly on hand to deliver his standard, bring-industry-to-Pennsylvania pitch-and did. But everyone there knew the real reason for the luncheon. "It was an effort," conceded one of the luncheon's planners, "to give Scranton some exposure." That effort paid off handsomely. Said a guest: "I got the impression he was capable of running a good show. To me, Scranton is an impressive...
Certainly, American attitudes toward death are complex, and the manner of dying is just a partial reason for these attitudes. Miss Mitford has chosen to disregard the problem, to deny the perceptiveness of the undertakers while she decries their sales pitch. Some readers may find her own singleminded emphasis on money just as distasteful as the embalming practices she describes. But because her appeal is essentially emotional--and Americans are always emotional about money--her book will have impact, and produce results...
Again and again he made a pitch for trade with the U.S., repeatedly pointed out that the U.S.'s allies trade far more heavily with Russia than the U.S. itself. Actually, as these businessmen well knew, Russia has few gold reserves to pay for U.S. products and little in the way of exportable goods that might interest the U.S. When National Cash Register President Robert S. Oelman asked what products Russia could offer, Khrushchev cited U.S. trade in machine tools with West Germany. "If we have managed to build a rocket no worse than anything you have...
...Sales Pitch...