Word: pitches
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...small specialty companies that traditionally catered to this market, but now mainstream companies are catching on. Advertising dollars aimed at black consumers have jumped 85%, to $757 million, just since 1984. Meanwhile, black marketing specialists and advertising firms are being hired to help companies customize their products -- and their pitch -- to black tastes...
...authority to speed up peace talks with Palestinians and Israel's Arab neighbors, which start again in Washington next week. For Bush, the cheery tone of U.S.-Israeli ties should be an electoral plus. The peace talks are a remarkable diplomatic feat, capable of reinforcing Bush's campaign pitch that his international leadership gets results. And because some key electoral battlegrounds -- California, Florida, Illinois -- have large Jewish populations, the President is delighted to show that he and Rabin can do speedy business together...
...energy and inventiveness. James pulls no punches with his caricatures; both black and white concepts of race are adeptly, savagely satirized. He gets in especially sharp jabs at Black nationalism with his screeching Uncle H. Rap Remus, a preacher who leads his congregation in chanting, "All whyte people pitch over and die now!..Puke blood! Swell up! Turn purple...
Moving on to California, Bush defended high levels of peacetime defense spending as, in effect, a make-work jobs program -- an effective pitch in a state with a large aerospace industry. But once again, the President's timing was unfortunate. He arrived just as a newly published statewide poll put him 34 points behind Clinton, the most lopsided margin in that state's polling history. Then Bush's message was overshadowed by the release of a new economic report showing that gross domestic product grew only 1.4% in the second quarter -- half the rate of the previous quarter. Even Bush...
Despite the official secrecy that cloaked the deed, an archive of accounts by both participants and eyewitnesses survived. Nicholas and his wife Alexandra had from adolescence to the last hours of their lives kept diaries. The intimate story of their marriage, its intense emotional pitch and devastating political consequences, is told largely in their own voices. The regime that took their lives also believed in recording the minutia of its terror. Glasnost gave Radzinsky access to information that had long been locked away. Radzinsky discovered a folder headed "File on the Family of Former Tsar Nicholas the Second...