Word: pitchman
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...Wendy's International Inc., which has more than 6,000 stores worldwide; in Fort Lauderdale, Florida. Named for one of Thomas' daughters, the chain took on McDonald's with square patties ("at Wendy's we don't cut corners"), chocolate frosties and baked potatoes. The genial Thomas was its pitchman in more than 800 television spots. DIED. ALEXANDER PROKHOROV, 85, winner of the 1964 Nobel Prize in Physics for his role in inventing laser technology; in Moscow. Prokhorov's contribution created a whole new realm of science: optical technology. DIED. WANG RUOSHUI, 75, Chinese intellectual banned from publishing...
TACO BELL CHIHUAHUA Adios, amigo. Chain bags pooch pitchman. An opening for that Pets.com...
...name sounds as normal as can be: Tom Green. But over the past year and a half, this MTV sensation, Pepsi pitchman and movie star apparent has slurped milk from a cow's teat, snorkeled for pennies in a shopping-mall fountain, worn an ELVIS SUCKS T shirt at Graceland, fought Monica Lewinsky with a lightsaber and gargled with mustard. Contrary to rumor, however, he did not dress as Hitler to attend a bar mitzvah. Although it is true that he humped a dead moose on camera...
...NAME, TEAM] William Shatner, Priceline.com [SOLD*] $3 million [CURRENT**] $6 million [INDIVIDUAL STATISTICS] Trekkie pitchman sells just as stock starts back to earth...
Last week MICHAEL JORDAN--the Michael Jordan of product endorsements--announced he is phasing out his career as a pitchman to focus on off-camera business pursuits. "I don't want my name just used," he told the Chicago Sun Times. "I want to understand the business itself, see the value in something other than just endorsing." Jordan, who will honor all his outstanding contracts, earns roughly $35 million a year from hawking products, down about $15 million since he left basketball. Oddly, news of this retirement did not spark endless televised commentary on his greatest commercials or reruns...