Word: pith
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...this type of old-style, high pressure approach. Rose, who expressed personal distaste for the hard sell, did admit, though, "Some people are converted by methods I never would have thought of." Rose and several others emphasized that the portrait of the modern missionary should not include a pith helmet and elephant gun. "We don't want the image of the uptight guy padding down the river converting natives," Danby said. "Converting's a word I'd like to throw out," Rozzell added...
...deployment of bicycle parts and condensed milk can hide the fact that little is being produced for public consumption. While officials claim that more than 20% of the economy works on an "open market" basis, the only items private hawkers sell are vegetables, spices and such miscellany as incense, pith helmets and plastic shoes. With monthly family incomes averaging $30 and prices up more than 600% above 1975 levels, few can afford anything beyond necessities. Just since 1978, observes one Western ambassador, "the standard of living has declined enormously...
...rich in juice and joy. His tongue drips wise saws and modern instances like a mercantile Polonius. Buloff is a treasure in the role, an ancient of days, full of pith and vinegar...
...slogan is, after all, probably the best people mover this side of earthquakes, court orders and guns. A first-rate slogan is potent indeed when properly contrived. It becomes as easy to remember as it is hard to forget. It plants itself in the consciousness by rhythm, rhyme, pith or brevity. Once there, it works not only by whatever imagery it carries but-more-by the latent emotions it mobilizes. It plays too on the verities and prejudices of its audience, balming or inflaming them according to purpose. Just so, the slogan lurks as a sort of floating hook...
...these characterizations with a few gestures-flinging up his arms, walking a few steps, sitting, taking a well-judged pause for a sip of water. But mostly this is acting, as the saying goes, from the neck up. It rests on vocal virtuosity, powerfully abetted by the matchless pith and vigor of the King James version...