Word: pitt
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Dates: during 1970-1979
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...Pitt has shown little concern over the fact that the price of such success comes high. The football team, exclusive of scholarship awards, * eats up $600,000 of the university's $2 million athletic budget. But Majors' arrival on the urban campus means that for the first time in a decade, the high-risk investment is paying...
...America. Attendance at Pitt's 56,500-seat stadium has more than doubled in two years; an average of 45,000 fans now turn out for each home game...
...Pitt's Thanksgiving scrap with Perm State will be televised nationally on ABC, which will pay each school $244,000 for the privilege. The exposure only help national program, and if the Panthers manage to maul the Nittany Lions, their chances for future TV loot increase...
...America tailback at the University of Tennessee in 1956, Majors served as an assistant at Tennessee, Mississippi State and Arkansas. In 1968 he took over as head coach at Iowa State, where football fortunes were even bleaker than at Pitt. Four seasons later Iowa State had an 8-3 record and went to its first post-season bowl game...
...then Majors was itching for another move and Pitt was more than willing to pay the price. Johnny's brother Joe was dispatched to Pittsburgh under an assumed name to confer with school officials. He came back with the promise that Majors could recruit with few Limitations, would earn a salary estimated at $30,000 and have his own half-hour television show-a job worth at least $10,000. Majors was more than satisfied...