Word: pivot
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...Gore finally comes back to touting the economy when he gets asked about keeping promises. And he does a nice pivot on Bush about breaking promises...
...character. In addition to the sarcastic ad about Gore's Buddhist temple fund raiser, they plan to roll out the "no controlling legal authority" press conference and Gore's defense of Clinton as "one of our greatest Presidents" on the day of his impeachment. The ads will then pivot to something Gore is promising now, so that the message will be, If you couldn't trust Gore to tell the truth then, why should you trust him on his policy proposals? Ads comparing Gore's record and rhetoric on education have been filmed; in one, a high school graduate...
...come in with not a big team but two or three people who you could turn to. I know your reputation within your state is such that you will attract a lot of people willing to do that with you. That is a powerful place you should pivot...
MAKEUP EYEGLASSES--For those with serious vision problems, the patented "double pivot adjustable nosepiece" allows for simultaneous cosmetic application and spectacle...
...PALM PIVOT...