Word: pixar
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...over the past decade or so, been hijacked by "worthy," mostly unpopular films that don't come close to representing the technical and storytelling savvy that modern Hollywood artisans are so very good at. In other words, an action film like The Dark Knight. In other words, a Pixar feature like WALL-E. If today's announcement did anything concrete, it certified a Big Picture nomination for Pixar's Up and maybe - I mean, why not? - Star Trek. Wouldn't it be nice to wake up on Oscar-nomination morning and hear, for once, "And the nominees for Best Picture...
...doesn't need two stars to be a hit, The Hangover proved it doesn't need any. Same with the starless Up (sorry, all you Ed Asner fans), which in its fourth weekend amassed another $21.3 million, for a domestic total thus far of $224.1 million. In no time Pixar's alter-kocker comedy will pass Star Trek, yet another no-star wonder, as the year's top-grossing film - until, that is, the Transformers or Harry Potter sequels overtake it. See a trend, folks? Stars don't sell movies; brands, genres and word-of-mouth sell movies...
Original predictions for the R-rated comedy's debut last weekend were in the $25-30 million range. So industry swamis were surprised to see that in the early studio tabulation last Sunday, the movie came in a close second to the Pixar hit Up. The following day they were flummoxed by the full weekend figures, showing that The Hangover actually beat out Up for the No. 1 slot, $45 million to $44.3 million. Films flip-flopping the top two positions from early estimates to final ones: that hardly ever happens. (TIME Reviews The Hangover: A Bro-Magnon Bromance...
...days, out-sprinting last year's Sex and the City by a day. What happens in Vegas, apparently, goes everywhere fast. And here's one more stat that should tickle the bosses at Warner Bros.: The Hangover's budget was about $35 million - less than a fifth of the Pixar film...
...TIME's Top 10 Pixar Voices...