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Word: plainness (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...like the plain yellow stuff, you know--French's Mustard. They have it in the little packets, but it's just not the same," he says...

Author: By Caitlin E. Anderson, | Title: FEEDBACK | 5/23/1997 | See Source »

...think it of very great importance," wrote Gouverneur Morris to George Washington in 1790, advising him on how to furnish the presidential mansion, "to fix the taste of our country properly...everything about you should be substantially good and majestically plain, made to endure." Modern Americans are taught to love luxury, to think of it as a reward for success. Those of the late 18th century were more apt to distrust it as a vice. They associated it with frivolity, decadence--colonial rule. Virtue showed itself in plainness, explicitness, pragmatism, "making do," an unfussed directness of craftsmanship. There...

Author: /time Magazine | Title: MAKING IT STRAIGHT | 5/21/1997 | See Source »

What disturbs Establishment doctors more about Weil, however, is his medicine. When you look behind all the miracle testimonials in Weil's books, they insist, the science that supports them--whether it's the science of homeopathy, osteopathy or ordinary herbs--looks just plain shabby. "Weil cites a lot of anecdotes," says Dr. James R. Allen, a vice president of the American Medical Association, "and while they can be instructive, that doesn't mean they are necessarily valid in terms of scientific proof...

Author: /time Magazine | Title: DR. ANDREW WEIL: MR. NATURAL | 5/12/1997 | See Source »

...renaming of San Francisco's Candlestick Park as 3Com Park and Cincinnati's Riverfront Stadium as Cinergy Field after corporate sponsors. That's pure commercialism that helps pay for stratospheric ballplayer salaries and gives companies gigantic billboards. Backing social causes, on the other hand, moves corporations onto a moral plain. You may not like profit-minded ceos deciding which charities get all the loot. But in an era of shrinking government responsibility for the welfare of its citizens, somebody has to pick...

Author: /time Magazine | Title: THE NEW WORLD OF GIVING | 5/5/1997 | See Source »

...place where the local cultural establishment was the Mineral Museum, where the arrows for fun (ski resorts, zoo, theme park) point out of town. Now Franklin is the town where Thomas Koskovich, 18, and Jayson Vreeland, 17, allegedly spent part of Saturday night calling area pizzerias for two plain cheese pies, finally enticing two deliverymen to an abandoned house on Scott Road...

Author: /time Magazine | Title: FRANKLIN, N.J.: DELIVERED TO THEIR DEATHS | 5/5/1997 | See Source »

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