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...plains of northern Nigeria, Nokia is everywhere. Supplying the end user with a smart phone in Western Europe and America is typically the job of cell-phone operators who will even subsidize the cost of a device in return for tying a buyer to a monthly plan. Not so in emerging markets, where users typically buy their phone independently. That means manufacturers need their own "very efficient distribution," says Sanford C. Bernstein's Ferragu. "And on distribution, nobody comes close to the strength of Nokia...

Author: /time Magazine | Title: Nokia Calling | 8/3/2009 | See Source »

...Paul "Pablos" Holman, an inventor at Intellectual Ventures, says the proposal would be used only as a last resort - as a "Plan C." But many experts are skeptical of its practicality. "I have a hard time picturing doing this on the magnitude required, but it's an interesting idea," says University of Florida Professor of Geological Sciences Ellen Martin. "It may be easier to just dump a bunch of ice cubes out of an airplane, but it will take a lot of those too." (See pictures of the destruction of Hurricane Gustav...

Author: /time Magazine | Title: Florida Looks at New Ideas for Battling Hurricanes | 8/2/2009 | See Source »

Hugh Willoughby, acknowledged as the "guru of hurricane modification" and now a professor at Florida International University, dismisses the plan as "junk science." The cost and logistics don't add up, he says, estimating that it would take tens of thousands of the giant tubs put in the water within 24 hours of the storm's arrival. Others think the whole idea of trying to dissipate hurricanes before they start is misguided. Bob Atlas, director of the National Oceanic and Atmospheric Administration in Miami, points out that hurricanes, as devastating as they can be, do serve some good, by helping...

Author: /time Magazine | Title: Florida Looks at New Ideas for Battling Hurricanes | 8/2/2009 | See Source »

Florida has had a standby plan for one-way evacuations since 1994, but it has yet to make the idea a priority. Officials prefer to execute staged evacuations, first with tourists and trailer park residents and then with outlying beach communities, so that the evacuation is orderly and traffic continues to flow, says Jennifer Olson, chief operating officer of Florida?s Turnpike Enterprise...

Author: /time Magazine | Title: Florida Looks at New Ideas for Battling Hurricanes | 8/2/2009 | See Source »

...standing one-way plan would also require a lot of manpower: an estimated 720 more transportation workers and state troopers to police traffic in the Miami area alone, more than doubling what was required before. Worst of all, traffic would slow where the roadway narrows in Palm Beach County. "You?ll have traffic jams backed up for miles," says Metropolitan Planning Organization Director Randy Whitfield. "If you have an accident, it will totally shut down the evacuation...

Author: /time Magazine | Title: Florida Looks at New Ideas for Battling Hurricanes | 8/2/2009 | See Source »

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