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...final image is of someone's eyes snapping open. Journeying to the year 2154, moviegoers everywhere have embraced the film - surely the most vivid and persuasive creation of a fantasy world ever seen in moving pictures - as a total sensory, sensuous, sensual experience. The planet Pandora is a wonder world of flora and fauna: a rainforest (where it rarely rains) of gigantic trees and phosphorescent plants, of flying steeds, panther dogs and hammerhead dinosaurs. Audiences are just as beguiled by Pandora's humanish tribe, the Na'vi - the lean, 10-ft.-tall, blue-striped people with yellow eyes. They...

Author: /time Magazine | Title: Avatar Ascendant | 2/8/2010 | See Source »

...South Africans, is an exquisitely beautiful place that is in many ways a model for the new Africa: diverse, entrepreneurial, forward-looking. It is one of the hosts of the World Cup this June and July, when hundreds of millions of soccer fans will be focused on the planet's most popular sport. At the same time, June 26-28, Cape Town will also be the site of the first-ever FORTUNE/TIME/CNN Global Forum, a three-day event bringing together FORTUNE 500 CEOs, world leaders and members of the TIME 100 for a conference on what we're calling...

Author: /time Magazine | Title: The Global Forum | 2/8/2010 | See Source »

Thank you, Lisa Abend, for the article "Save the Planet: Eat More Beef" [Jan. 25]. It is time for us to abandon the wasteful industrial-farming model. Grass-fed beef tastes great, fights climate change and supports sustainable local farming. How often do you find such a delicious solution...

Author: /time Magazine | Title: Inbox | 2/8/2010 | See Source »

...over. Instead of pouring millions of dollars into a Super Bowl commercial, Pepsi has started a social-media campaign to promote its "Pepsi Refresh" initiative. Pepsi plans to give away $20 million in grant money to fund projects in six categories: health, arts and culture, food and shelter, the planet, neighborhoods and education. People can go to the Pepsi website refresheverything.com - which can also be accessed through Facebook and Twitter - to both submit ideas and vote on others they find appealing. Among those on the site now: "Help free healthcare clinic expand services to uninsured in rural TN" and "Build...

Author: /time Magazine | Title: Behind Pepsi's Choice to Skip This Year's Super Bowl | 2/3/2010 | See Source »

...London-based New Economics Foundation, and founder of its Centre for Well-Being. "During World War II production was important. After the war was the need for rebuilding. We're way past that. We need to account for our ecological footprint and see how we're operating on the planet. The GDP is often precisely wrong in that it's not measuring progress, just the making of stuff. The HPI is striving to measure a better future." One appeal of the GDP, says Marks, has been that it presents a simple message: up is "good"; down...

Author: /time Magazine | Title: Is GDP An Obsolete Measure of Progress? | 1/30/2010 | See Source »

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