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...carbon dioxide emissions and those of acid rain or smog. The carbon dioxide emitted by power plants, automobiles, steel mills and home furnaces doesn't just affect our local environment or the lakes and forests a few hundred miles downwind; it accumulates in the atmosphere and affects the entire planet. U.S. emissions are changing the climate in Africa and Asia, just as the soaring emissions of China are affecting America's climate. The results are already deadly, causing failed crops in Africa, killer heat waves in Europe, extreme droughts in the U.S. southwest, and more. And much worse...

Author: /time Magazine | Title: Citizens Can Do Something About Climate Change | 11/27/2007 | See Source »

Climate change is truly a worldwide threat, yet it will only wreck the planet if we remain paralyzed with unreasoning fear and inaction. Like so many other problems that we've solved, this one too can be overcome through a combination of foresight, knowledge and ingenuity. And this time - if we're really smart about it - we'll have the whole planet working together in common cause...

Author: /time Magazine | Title: Citizens Can Do Something About Climate Change | 11/27/2007 | See Source »

...supplying free power and more. The panel was put in by a team of local workers trained by area nonprofit groups that prepare unemployed Richmondites for jobs in the burgeoning green building field. "I'm happy because I'm saving money," says Schumake. "But I'm also saving the planet, and that's the major one." Van Jones, the dynamo promoting the project, breaks into a wide smile of his own. "Power by the people, for the people," says Jones. "This is the vision of the future right here...

Author: /time Magazine | Title: Bring Eco-Power to the People | 11/21/2007 | See Source »

...author of Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage. CEOS are "falling over one another," Esty says, to address climate change within their companies, while billions of venture-capital dollars are being poured into technological solutions for the planet's environmental woes. "And then you have Shaklee, with a 50-year history of doing this," says Esty, who believes the company is in a class of its own. "I do not know of another company that has as broad a commitment to sustainability as Shaklee. Roger Barnett is bringing star...

Author: /time Magazine | Title: Putting the Green Into Clean | 11/19/2007 | See Source »

Love that kind of publicity. Because no matter how much people say they want to save the planet, analysts of consumer behavior say there are three bigger motivations when people select products: price, brand recognition and fashionability. Shaklee does well on the first: it says an $11.95 16-oz. (473 ml) bottle of the H2 cleaner, when diluted according to the directions for cleaning windows, makes up the equivalent of 5,824 bottles of 26-oz. (769 ml) Windex...

Author: /time Magazine | Title: Putting the Green Into Clean | 11/19/2007 | See Source »

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