Word: planetful
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Before Ben Bernanke was chairman of the U.S. Federal Reserve, he was an ivory-tower economist who trained at Harvard and MIT, taught at Stanford and Princeton and may have learned more about the Great Depression than anyone else on the planet. One thing he knew was that he never wanted to see another...
...July, Huh's sites attracted a total of 10.4 million unique visitors, many of whom logged on multiple times a day. His online success has even landed him speaking engagements in the venerable newsrooms of the Guardian and the New York Times. "There's no way on the planet this should actually work," Huh says of his business plan. "But it's working...
...China," to make his half-apocalyptic, half-optimistic pitch about climate change. In his nerdy professor style and referring to "Milankovitch cycles" and the "albedo effect" as well as melting glaciers and rising seas, Chu methodically explained that the science is clear, that we're boiling the planet - but also that science can save us, that we can innovate our way to sustainability. He acknowledged that the developed nations that made the mess can't tell the developing world not to develop, but he also warned that China is on track to emit more carbon in the next three decades...
...Prep. It's also that Chu is the kind of scientific savant the Chinese revere, a techno-geek who scored a Nobel for developing methods of cooling atoms to a few millionths of a degree above absolute zero, who shelved his quantum-physics career to try to save the planet but on weekends still tries to cure cancer with lasers. "In the U.S., rock stars and sports stars are the glamour people. In China, it's scholars," Chu told me during his trip to Beijing. "Here, Nobel laureates are the equivalent of Britney Spears...
...petro-thugs and a pesky vulnerability to volatile gas prices. To Republican critics, it's a radical scheme to destroy jobs and raid wallets, cooked up by élitists like Chu, who was once quoted calling U.S. gas prices too low. But Obama's message is that saving the planet makes economic sense. "We're trying to communicate that climate change is very, very serious, but hey, by the way, this is an incredible economic opportunity," Chu said. (Watch a video on vanishing salt marshes...