Word: planted
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Dates: during 1960-1969
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...training executives, sponsoring joint research projects, and encouraging direct European investment in the U.S. (apart from Europeans' already vast U.S. stockholdings). French industry is now counter-invading America on a modest scale; aluminum-making Pechiney, for instance, teamed up with American Metal Climax to build an aluminum-reduction plant in the state of Washington...
They have not been bored since. Their avowed strategy is to plant what they call "bombs" in every issue. "We're not just interested in sticking a story in the magazine," says Promotion Director Jerry Mander, "but seeing that something comes of it." Many of Ramparts' "bombs" have been lying around undetonated for a long time. The giant conspiracy theory was really a rehash of a pastiche of rumor, coincidence and front-porch speculation assembled by a Midlothian, Texas, newspaper editor (TIME...
Jobs & Capital. More and more Europeans, however, take a longer view, even though U.S. investment has reached a point where, for example, Americans control 30% of Europe's automaking, 50% of the West German oil industry and 90% of the French computer industry. Obviously, new plants mean jobs. G.M. expects to hire 6,000 for its Antwerp plant and another 3,000 workers for the transmission plant at Strasbourg. Beyond this, the U.S. demand for money now seems to be having a salutary effect on European capital markets...
...With its new line, Jeep is plunging into the expanding sports field against the Scout and the Bronco. Still using the antiquated Willys complex in Toledo, which looks more like a New England woolen mill than an auto plant, Kaiser has spent a modest $5,000,000 to tool up, is launching a quaint promotion campaign-"Holy Toledo, What a Car!"-that gets chuckles from Detroit's more sophisticated Big Three...
During 1966 TIME attracted 250,000 new buyers, bringing our worldwide circulation to 4,600,000. Advertising sales for the U.S. edition topped $86 million, which places TIME second only to LIFE among all magazines in advertising revenue. To speed production and distribution, a sixth U.S. printing plant was added, in Atlanta, and in our New York offices we installed the first of two 360/30 IBM computer systems to accelerate the flow of copy...