Word: plasticity
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Dates: during 1960-1969
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...Hair. Chemical companies will cash in on the steady swing to plastic toys by selling upwards of $330 million worth of such plastics as polyethylene, polystyrene and vinyl. Another $120 million will go to papermakers for cartons, paper dolls and business forms. Steelmen will get $60 million worth of business, textile spinners $50 million, and the remaining $40 million will be disbursed among producers of everything from lumber and zinc to musical movements and tiny electrical motors. In 1964 the makers of construction materials and machine tools will also reap big benefits from the toymakers. Planning big increases in their...
California's Mattel, Inc., the biggest toy company, will use more than 150,000 Ibs. of Saran filament for the hair of its bestselling and well-dressed Barbie Doll, another 5,000,000 midget phonograph records and needles-for its talking toys, as well as huge quantities of plastic, zinc and steel for its new line of bikes, tricycles and trucks; the line will have a battery-driven device called the VRROOM, which emits a roar like a motorcycle and is intended to catch every...
Ideal Toy's new Smarty Bird, a battery-powered duck that walks about rolling its eyes and snapping its beak, alone will use up 600,000 Ibs. of plastics, 600 tons of steel, and enough corrugated cartons to cover 480 football fields. Chicago's Strombecker Corp. (midget racers, Tootsietoys) will consume more than 118 million tiny tires from Japan, and Los Angeles' Eldon Industries will use more than 300 tons of steel for the slender rails embedded in its plastic roadracing track...
...Teflon and similar substances, and so many uses have been found for Teflon that it has taken its place as one of the "miracle" products. American consumers were introduced to it only two years ago, when European companies that had mastered the technique of bonding Du Font's plastic to other materials began exporting Teflon-coated frying pans to the U.S. To the astonishment of U.S. housewives, eggs, meat, even cheese and pancakes, required no fat for frying and could quickly be removed from the pan without sticking...
...companies have since begun making many cooking utensils with Teflon, but the material has moved far beyond the stove. Last week Du Pont announced that it will mass-produce thin, transparent Teflon film, the latest variety of the plastic, at a new Circleville, Ohio, plant, and will cut the base price from...