Word: plasticizing
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...ironic that Boice’s portrait seems like nothing new: “They had no structure to their faces. Their bones morphed into one another. They spoke the same syllables on top of one another, and they were cast out in the middle where they tore the plastic off their new shirts and tossed them in the washer in the year 1998.” It’s an era of unprecedented wealth, cartoon sitcoms and sex scandals: in a word, the Clinton Era.The dust jacket of “NoVA” (shorthand for Northern Virginia...
...campaign called Plan A - "because there is no Plan B for the planet," explains Mark Barry, the company's sustainable-development manager. Scrapping traditional charitable donations, Marks & Spencer budgeted $215 million for a five-year program that included cutting the company's fuel and electricity use, charging customers for plastic bags and sourcing merchandise from green factories and farms. Barry says Plan A is so far paying for itself because it has lowered the company's energy spending and other costs...
...digital shutter system that sits in front of digital projectors, alternating the two views of each frame 144 times per sec.--fast enough to achieve stereovision. The new system uses polarization, rather than color-coding. Gone are the completely cheesy cardboard glasses, replaced with slightly less cheesy disposable plastic-frame glasses that have gray lenses. "Someday," predicts Katzenberg, "people will buy their own movie glasses, which they'll take to the movies--like people have their own tennis rackets...
...breaking down antiquated ways of doing business, and not just in the environment. You can have fresh thinking during a crisis: how can we help the environment and save ourselves some money. Packaging is a perfect example. It makes me crazy to buy two Advil in $40 worth of plastic packaging. Yvon Chouinard, who runs Patagonia, is one of my close personal friends and a big environmentalist. He tells a wonderful story: he wanted to sell underwear without any packaging. I said, 'You'll go broke!' But he just put a rubber band around it and sales went...
...Jacob M. Harris, a junior at CRLS, brought a life-sized plastic cow to protest against...