Word: plate
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Dates: during 1990-1999
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...beauty of the game is that it traces the arc of life. Until mid-August, baseball was a boy in shorts whooping it up in the fat grass. Now it becomes a leery veteran with a sunbaked neck, whose main concern is to protect the plate. In its second summer, baseball is about fouling off death...
...game between the U.S. and China. With a runner on first in a scoreless game, she lifted a fly ball deep down the right-field line. As it sailed toward the foul pole, the exuberant 5-ft. 5-in. shortstop crouched low on the base path (so the home-plate umpire could see better, she later explained), then leaped in the air as the ball was ruled fair. The Chinese team disputed the call for 10 minutes, to no avail, and the homer provided the winning 3-1 score, bringing the favored U.S. team a long-awaited gold medal...
...past couple of years, a business exceeding more than half a billion dollars has emerged that the trade calls "eatertainment." Theme restaurants, a combination plate of amusement park, diner, souvenir stand and museum, have become the fastest-growing segment of the restaurant industry, turning up the heat on fast feeders such as McDonald's and the segment known as casual dining, which includes such now ho-hum fern joints as Bennigan's that serve mere food and drink in a relaxed setting. This heady expansion leads to projections that eatertainment will be a $5 billion baby by the turn...
...Francisco Giants baseball team is already using L-VIS (Live Video Insertion System, pronounced Elvis) on this season's home-game broadcasts, placing logos and ads behind home plate. ESPN is also hoping to use the system for this fall's college football games. Stations in Spain and Mexico are experimenting with even more dramatic effects, such as showcasing sponsors smack in the middle of a soccer field...
Berry himself won the national Silver Plate Award as the outstanding food-services professional at colleges and universities. In his five years at Harvard, he became known as the "Mealtime Messiah" among students...