Word: plateauing
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...trips are offered to Borobudur and Dieng Plateau, as well as to the nearby train museum at Ambarawa. Yet most guests stick close to the farm, which has spectacular views of seven surrounding volcanoes. Those feeling perky can walk to nearby villages that seem not to have changed in centuries. Part of the fun is feeling like an early pioneer. But there's plenty to be said for facial rubs and fresh coffee...
...rights to the water that flows down the Florida River and the local Animas, can hold only a seven-day supply in its reservoir. So the city uses up most of its entitlement, consuming 6 million gal. of water a day to preserve an oasis environment on a semidesert plateau. The golf course alone absorbs half a million gallons a day, water that would otherwise flow downstream and feed the Colorado River. "We created an artificial environment here, and we are trying to keep it," says city manager Robert Ledger. "The water we don't use ends...
...getting better. To help seed demand for Actonel, for instance, the company set up bone-density screenings in chains like Wal-Mart. Pantene, a billion-dollar brand that had reached a plateau, has practically reinvented its marketing pitch and as a result is growing by double digits. Instead of targeting customers with normal, dry or oily hair, P&G has reclassified each kind of the shampoo based on the style consumers are looking for, from straight to curly to thicker. Olay, which has shed its greasy "Oil of" moniker, created early buzz about its Daily Facials cleansing cloths by handing...
...results were predictably disastrous. The surrounding countryside lost its ability to absorb water from the Yangtze as it flowed from the Tibetan plateau to Shanghai, passing 400 million people along the way. The government tried building dikes and sluices; its ultimate solution, the Three Gorges Dam, is now under construction upriver in Sichuan province. Yet even that grand ambition?turning the upper Yangtze into the world's biggest reservoir?probably won't stop downstream flooding in Hunan, which has four major rivers of its own that often overflow their banks...
...know exactly what that feels like if you have ever tried to lose weight and then hit a plateau after a while. What is happening is that the changes in your digestive hormones have signaled the brain to lower your metabolic rate so that your body makes more efficient use of the calories you consume. Your appetite increases, and any further weight loss takes just that much more effort and determination...