Word: platform
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Dates: during 1990-1999
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...video is deliciously subversive. In asense, Madonna consciously sheds layers of herpostmodern act during the 4:25 minute video,daring us to piece together its clues. At thebeginning, she stands upon a raised platform infull Geisha costume (eerily enough, she resemblesMarilyn Manson with a fluorescent band of makeupacross her eyes). She holds a baby wrapped inglowing plastic. The scene seems comfortablyserene--until we realize that Geisha Madonna isn'tholding a baby. The plastic bag is empty...
...Boston Globe, my hometown newspaper the Monitor, and every supermarket tabloid in existence. The Crimson would practically circulate around me for at least a semester. Headlines would range from, "Psycho Senior Holds Kiosk Roast" to "Rodriguez protests, 'I'm Still Not Sorry!" to "Hewitt Visits Harvard in Anti-Arson Platform." Editorial letters that either give shame to my very existence or staunchly fight for my rights to burn would run nonstop. Gradually, a cult following would be built around me. The members would sing songs of peace outside the Ad Board office as the people inside groaned and wished they...
...company that uses modular design to make Longines and Swatch watches (Smart, in fact, stands for Swatch-Mercedes art). SMH owned 19% of MCC until Daimler-Benz bought its stake in MCC before merging with Chrysler in October. "Basically, you could say the Smart's design, engine and chassis platform were all done by the assembler, because Swatch was an owner at the time," Franzen says. "These three things will always be done by assemblers themselves, but it's up to each developer to define its own core competencies and then outsource the competencies it feels can better be handled...
...Liesenfeld, Magna's European spokesman, agrees. "The manufacturers are using shared platforms to bring more and more niche vehicles to the market. Those platforms are what everything else is based on. We design a module to fit an existing platform, but it's the carmakers who define the platform." Assemblers usually settle on one or two preferred suppliers for each model, but there is always another supplier ready to jump in if one or more of the chosen stumble. "If Magna doesn't provide the best price, GM can go down the street to somebody else," Magna's Blommers explains...
...about it. Interview everyone who has a grudge against him--old secretaries who had to correct his grammar on the letters they typed, the neighbor who had to deal with the leaves from the Hatch maple tree. Search his home. Maybe he has a secret fondness for donning embroidered platform shoes and elephant bells and lip synching to Barry Manilow. Why shouldn't the nation know about this...