Word: platinum
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...what's on UPN's schizzedule? The five-days-a-week network had holes to fill, having lost its marquee drama, "Buffy the Vampire Slayer," and having been unable to find an audience for last season's best new drama, the midseason "Platinum." They also had the problem, as advertisers say, of "identifying their brand": running all black-cast sitcoms one night, sci-fi another, and wrestling still another night, it left little idea what the hell kind of network it is. (Though it did a great job of serving young African-American women who love The Undertaker and attend...
...appeal to the advertisers, though, with its time-honored, if a touch crass, pitch that it has the richest viewers of any broadcast network. It's true. If NBC were a neighborhood, you couldn't afford to live there. Its most platinum-plated drama, "The West Wing," has an average viewer household income of over $75,000 - $10,000 higher than the second-richest show, "Ed," also on NBC. (A fact that probably kept the incessantly quirky bowling-alley drama on the air despite its middling ratings - while other shows with more viewers but fewer SUV buyers got canceled.) Zucker...
...average, up from $8,500 a decade ago, according to the Care One network of debt counselors. About two-thirds of that is credit-card debt. If you must carry a balance, at least switch to a no-fee, low-fixed-rate choice like Capital One Platinum Visa (8.9% with good credit) or American Express Blue...
Amount of time that diamond, platinum, or gold selling recording artists will appear on stage at this year’s Harvard Springfest...
These are good ideas--often better than their execution. Fingaz, of rap group Onyx, is authentic and intense as the bad boy, but the brothers' Goofus-and-Gallant dichotomy needs to be less, well, black-and-white, and the supporting players are bland. Platinum is influenced by rap video (lots of slo-mo and bling bling), maybe too much--it trusts our attention spans so little that it repeats flashes of scenes that ran minutes before. But in the first episode, the show is adventurous and provocative enough to deserve a chance. In an easy-listening TV season, Platinum...