Word: platinum
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Make that platinum, because design has become big Big Business. Nobody is quite sure how big, but just consider that Americans spent some $6 trillion on goods and services last year, and roughly one-fifth of it went into buying stuff for their homes. The stunning success of the colorful (read: No more beige!) iMac, for instance, not only helped save Apple but has also inspired a raft of whimsically styled, low-cost personal computers from firms like Dell, Gateway and Compaq. The New Beetle rescued Volkswagen's image two years ago and became a catalyst for change...
...discovery of a set of chemical reactions using iron and platinum that can tame magnetic particles so minute that they are measured in terms of atoms. These kinds of chemical reactions are thought necessary to facilitate the mass fabrication of such precise materials. The breakthrough also nuzzles closer to a theoretical limitation in the field of magnetics, a physical point at which magnetic particles are too small and dense to hold a charge...
...eponymous and posthumous album, it would be too easy to compare his efforts with that of his former glory as the leader of INXS. Frequently topping the pop charts in their native Australia, the band broke into American consciousness in 1987 with their album Kick, an artistic and multi-platinum commercial success that spawned such hit singles as "Need You Tonight" and "Devil Inside...
...something else. So I got to thinking about how Harvard might spend my gift, and how Harvard spends the extra money it already has. You only have to think of the Memorial Hall Tower (Motto: "Beauty is Its Own Excuse for Being Useless," or "Less Wasteful than a Platinum Sombrero") to know that Harvard's spending habits are a scary picture...
...cell phone as we walk among the blazing office towers and the gridlocked SUVs, along a frozen sidewalk on the Avenue of the Americas in New York City, from which we call a colleague in an airplane who, while speaking to us, is faxing an application for a Platinum card and e-mailing a color photo of his beaming children, taken with a digital camera and put on a CD, to a screen in his home in Connecticut, where the kids are playing Pokemon (don't ask) or dancing to Livin' la Vida Loca (don't ask), before he trades...