Word: platooning
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Dates: during 1980-1989
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...talked a lot about prophets Tuesday night; the crowd seemed to think of him as one. He named Martin Luther King, Jr. and the character of Elias in the hit movie Platoon as meeting his definition of prophets, meaning "someone who says something unfavorable, jeopardizing their own life." Lee's determined irreverance and outspokeness have never jeopardized his life, but as he admits, "I could've pitched until I was 45 years old if I was just born without a tongue...
...visitors to the local video outlet know, there is scant middle ground these days. Most recent Hollywood releases, such as Dirty Dancing and RoboCop, are hitting the stores with a stiff suggested list price of nearly $90 -- or even $99.95, in the case of last year's Oscar winner Platoon. Yet some big hits, like Top Gun and "Crocodile" Dundee, have been introduced at a much more affordable $29.95 or less. Confused consumers may ask: Why the discrepancy? The answer goes to the heart of a key issue facing the home-video industry: figuring out which movies VCR owners want...
Hollywood has found other ways to reap revenue from the burgeoning home- video market. Cassette viewers have started to find commercials preceding their movies: a Pepsi ad on Top Gun, a Nestle's commercial on Dirty Dancing and a Lee Iacocca "tribute" to Chrysler's Jeep vehicles on Platoon. Home- video executives say they are proceeding cautiously with ads, but proceeding. "We'll do more, but only if the movie lends itself to a product," says Alvin Reuben, a vice president of Vestron, which released Dirty Dancing...
...course, those whispered words would havebeen none too sweet. These teams play differentbrands of hockey. Harvard is the skating squadron,RPI the goon platoon...
...exercise field, the group looked like an awkward, overage boot- camp platoon, learning how to bow, count off rapidly and report in a loud voice. "Shouting," says Fujimori, "makes every person know his own force or weakness." Spare time was spent in pairs or small groups shouting recitations and learning the lessons, including the salesman's ten commandments. Among them: "No shilly-shallying. Always be punctual"; "Completing an action without reporting it is worse than not doing it"; and "Promise yourself you will achieve the best results in the shortest time...