Word: players
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...focused game. In the end, we sort of got it into our heads that we needed this win just as much as we needed last night’s.”But just when it looked like Sacred Heart would earn the victory, Harvard’s star players made just enough plays to keep the Crimson in contention. Weissbourd had his second 31-kill performance in two days, and junior setter Gil Weintraub was once again reliable on the court, dishing out 63 assists. “Gil was able to keep the offense going even when...
...entity, no matter what the sport, to carve out its place. Second, soccer in the U.S. has waged an epic losing struggle for market share as a spectator sport. The male pro counterpart, the 13-year old Major League Soccer, is growing steadily, but as a niche player. Third, women's pro leagues such as the WNBA have really struggled to sustain themselves. In fact, soccer tried a women's league earlier this decade, and it shut down. (See pictures of women's World Cup soccer...
Just as important, WPS plans to market the league beyond the ponytail posse, its core fan base of tween and pre-tween girls. "The WUSA was more aspirational for young girls," says Antonucci, a former Yahoo! executive and Stanford soccer player who has worked on the league's relaunch for more than four years. "What we're doing is socially important, but it has to be broader than that." In Boston, for example, the players have headed out to city bars to play pool with twenty-somethings and connect with young adult fans. On Sunday the Chicago Red Stars will...
...league is using a tool beyond beer to connect with its fans: Twitter. During Sunday's inaugural game between the Freedom and the Los Angeles Sol (the Tinsletown team features Brazilian phenom Marta, the top female player in the world), one reserve player from each team will blast their 140-character-or-less observations over the web. Antonucci isn't sure if the league's coaches will sanction player "tweets" during every game. "The question is how far do you push the medium without disrupting the integrity of the game," she says. "We're a major league...
...Grenier adds, the Pakistanis may be in for a rude shock if they think they can depend on relationships with anti-American warlords like Gulbuddin Hekmatyar and Jalaluddin Haqqani. "Hekmatyar is a bad player, and if the Pakistanis think they can get into this dance with him and win, they are mistaken," he says. "And that's even more true of Haqqani." (See pictures from the front lines of the battle with the Taliban...