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Word: pleas (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...hark to this desperate plea...

Author: /time Magazine | Title: Composers: Herr Huck | 8/21/1964 | See Source »

...Guilty Plea. This rapid growth has involved the soft-drink makers in a feud with the sugar industry, since drinks for the weight watchers contain such sugar substitutes as saccharin and cyclamates. Sugar refiners are spending $1,000,000 on ads to downgrade the benefits of diet drinks, claiming that "trying to lose weight by drinking them is like trying to lighten an airplane by emptying the ashtrays." Last week Royal Crown Cola, whose Diet-Rite has captured half of the diet-cola market, retaliated with its own ads. Calling its critics "sugar daddies," Royal Crown said...

Author: /time Magazine | Title: Merchandising: Bubbling Along | 8/7/1964 | See Source »

Occasionally, One Potato makes a forceful point, particularly in a wedding sequence played against the cold, tight-lipped silence of a female witness. The drama's emotionally wrenching climax succeeds because Actress Barrie has built to it scene by scene. Her quiet, vulnerable eyes enter a plea for understanding that the dialogue cannot match. Mostly, the actors are stuck with expressions of immaculately liberal sentiment, as when the Negro suitor tells his father: "Pop, we're in love, just like you and Mom. What difference does it make if she's black, white, purple or green?" Fledgling...

Author: /time Magazine | Title: Cinema: Mixed Marriage | 8/7/1964 | See Source »

...situation and that's guerrilla warfare!" He exhorted "revolutionaries" to establish platoons and to recruit 100 men apiece. "This city can be changed by 50,000 well-organized Negroes. They can determine what will happen in New York City!" A Black Nationalist named Edward Mills Davis issued a plea that "all you black people that have been in the armed services and know anything about guerrilla warfare should come to the aid of our people. If we must die, let us die scientifically...

Author: /time Magazine | Title: New York: When Night Falls | 7/31/1964 | See Source »

...rebut, Colorado Senator Peter Dominick slapped away Romney's oratory contemptuously, calling it "an impassioned plea on behalf of an amendment that doesn't mean an awful...

Author: /time Magazine | Title: Nation: Republicans: The Late Late Show | 7/24/1964 | See Source »

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