Word: plomb
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Well, just what the hell is a plomb? I couldn't find it in the dictionary...
...Proto" for "Plomb." Los Angeles' Plomb Tool Co., which closed its plant after a U.S. district court ruled that it was illegally trading on the reputation of Philadelphia's Fayette R. Plumb, Inc. (TIME, Dec. 6), reopened-with a new trademark. Instead of "Plomb," it was now "Proto." Plomb President Morris Pendleton, who is appealing the decision, said the new trademark was just a temporary expedient (estimated cost: $130,000) to resume business. "We have been handed a lemon," said he, "so we are making lemonade...
...Plomb did not keep its word, and, after several suits, Plumb finally pinned Plomb down in March 1947. A U.S. district court gave the western company a year within which to stop using and advertising its name as a trademark...
...Again Plomb of Los Angeles did not comply: its President Morris Pendleton argued that the two businesses did not really overlap very much at all, and went blithely on, doing business as usual. Last week the court cracked down hard. It ordered Plomb of Los Angeles to: 1) fulfill last year's order at once, and 2) pay Plumb of Philadelphia all the profits it had made since March 1948 on sales of tools marked "Plomb...
...comply, Plomb had to close down. Frantically appealing from the decision this week, the company estimated that it would take at least four months, and cost around $1,000,000, to change over to a new trademark. In that time, said Plomb, its markets and most of its skilled help would be gone. In addition, the company estimated that it would have to pay $500,000 in profits to Plumb and $40,000 in costs, a loss that would be sorely felt. It looked as if tool buyers might never again be confused over Plomb & Plumb...