Word: plot
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...reason for this, and studios have the test results to prove it. When trailers are market-tested with focus groups, says Seismic's Schneiderman, "the No. 1 criticism people have is 'I don't know enough about it; I don't understand the story.'" Tweaking ensues; more plot is revealed...
...Castle Rock Entertainment, was appalled when he saw his studio's film Proof of Life. It wasn't that he could predict the movie's demise at the box office. "I thought, 'Wow, why is Meg Ryan smoking up a storm?'" Reiner says. "It didn't add to the plot." Fourteen months later, Castle Rock now has a policy of discouraging tobacco use. Any actor, director or screenwriter who wants to depict it must first meet with Reiner. "They have to make a really good case," he says. "Movies are basically advertising cigarettes to kids...
...film almost entirely on Super 16mm—blown up to 35mm—retaining the mesmerizing freneticism of the hand held camera. Just when the sprawling rhythms of the film seem to settle into a rhythm, however, a melodramatic twist is introduced at the heart of the plot. The twist is at best, unnessecary, but at worst, jarring—a clunky piece of engineering that suddenly makes it unclear whether we are watching a light hearted romantic comedy or a deeper sociological commentary...
Ultimately the plot is far less important than the sheer visual spectacle. Small vignettes are linked with anecdotal ease by the music, which forms an integral part of the action and sometimes threatens to become the film’s greatest star. The film is the way it appears to spiral seemingly out of control in a plethora of directions, perhaps stemming from the fact that much of the movie was improvised...
...projected overhead in this production), is in many ways a quintessentially Spanish opera. The tale of the seductive, gypsy-girl Carmen, her hapless lover Jose, the bullfighter Escamillo and their love triangle is imbued with a richly Castilian flavor. But the Spanish component does not overwhelm the plot and only heightens, even justifies, the melodramatic exchanges between Carmen and her lovers...