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Word: ploy (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...plainly too diminutive to meet the Navy's minimum height requirement (5 ft. 6 in.). So Victor Krulak persuaded a buddy to hit him on the head in hopes of raising a bump big enough to narrow the stature gap. That ploy failed, so-bloody but unbowed-Krulak petitioned and won the right to join the U.S. Marines as the shortest man in the corps. His Annapolis instructors also rated him low-among the bottom 10% of the class of '34 in military aptitude...

Author: /time Magazine | Title: Armed Forces: The Thinking Animal | 6/7/1968 | See Source »

...statement a valid X ray of the body politic in 1968? Or merely a vote-getting ploy? Are these disparate elements capable of ballot-box cohesion? It would seem unlikely. Nixon himself concedes only "differences of emphasis, not of fundamentals; differences in the speed of change, not so much in the direction of change." Yet the pace of progress is itself a key issue. Black militants-and black moderates, for that matter-have been increasingly dissatisfied with gradualism. It was the demand for "Freedom now.'" that motivated black militance in the first place, while many of the whites Nixon...

Author: /time Magazine | Title: Nation: NIXON'S NEW ALIGNMENT' | 5/31/1968 | See Source »

That was no exaggeration. For one thing, it is unclear whether Hanoi regards the forthcoming meeting as a propaganda ploy, a purely procedural preliminary to wider talks?or something more. In the past, the North Vietnamese have insisted that this round of parleys be held to resolve one issue and one issue only: whether the U.S. intends to call a complete, unconditional halt to its bombing of the North. Only after Washington agrees to do so, Hanoi has persistently maintained, will it then go on to formal negotiations with a full agenda. But in its note to Washington last week...

Author: /time Magazine | Title: Nation: THE VERY FIRST STEP | 5/10/1968 | See Source »

Third-Party Hope. Raising the number of U.S.-proposed sites to 15 seemed mainly a ploy to demonstrate that the U.S. was open-minded. North Viet Nam dismissed the four criteria as "absurd and insolent," and termed the lengthened list a "tortuous maneuver" to delay talks. Privately, U.S. officials have come to doubt that the North Vietnamese will accept any place on earth first suggested by the U.S. Accordingly, Washington let it be known that it was seeking proposals from third parties. At the U.N., Arthur Goldberg conferred with Secretary-General U Thant. In Washington, Rusk chatted with Soviet Ambassador...

Author: /time Magazine | Title: Nation: IN SEARCH OF A VENUE | 4/26/1968 | See Source »

...opera and theater, and commands a respectable following. One recognition of Newman's box-office clout is that Producer David Merrick, who calls him "the undertaker," tried to bar him from the theater and demanded equal time to answer an embalming review. This was a characteristic Merrick publicity ploy, but then Merrick judged his adversary shrewdly...

Author: /time Magazine | Title: Newscasting: A Healthy Jaundice | 4/5/1968 | See Source »

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