Word: ploy
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Dates: during 1970-1979
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...most intriguing of the 1976 political campaign managers. Smoother and brighter than Ford's Rogers Morton and the departed Bo Callaway, far more seasoned and self-assured than Jimmy Carter's Hamilton Jordan, Sears is more a technician than an ideologue. This perhaps explains the Schweiker ploy: to Sears, Schweiker's potential influence on Northeast delegations was a plus that far outweighed the negatives of his liberal philosophy...
...manage. The company faces a number of problems, including its only marginally successful casinos and a lawsuit involving Air West, the airline Hughes purchased in 1968. Most urgently, the company must convert itself from being an old man's whim into a real moneymaker. If the Lummis-Summa ploy to escape inheritance taxes fails, the company will be forced to pay an estimated $750 million to the Federal Government...
Regardless of what happens in Mississippi, simply holding the conservative lines would not be enough for Reagan. For the Schweiker ploy to work, it would have been necessary to win over delegates in New York, New Jersey and, notably, Pennsylvania. So far, that simply has not been happening. Schweiker insisted on Wednesday that he would pull as many as 20 Ford delegates from Pennsylvania into either the Reagan or uncommitted columns-but he did not produce a single name...
...blocks from New York's Madison Square Garden, eying the men passing by and uttering an inviting "Hi!" They were posing as prostitutes, trying to get arrested in order to stir a protest against the city's new antiloitering law. But two streetwise cops caught the ploy. "They didn't have the moves," scoffed...
Died. Paul Gallico, 78, sportswriter turned sentimental tale spinner; of a heart attack; in Monaco. Sports editor and columnist at the New York Daily News from 1924 to 1936, Gallico pioneered what is now known as the Plimpton Ploy: swimming against Johnny Weissmuller, boxing a round with Jack Dempsey ("I knew all there was to know about being hit"). Gallico quit the News in 1936 and wrote Farewell to Sport, the first of 41 books, many of them bestsellers. Among his most popular novels: The Snow Goose (1941), Mrs. 'Arris Goes to Paris (1958), The Poseidon Adventure...