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Word: ploy (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...holding company that is 10% owned by the Kuwait Investment Co. Flom sued Magus for not disclosing that many of Stern-dent's customers were Jewish and might not buy from a company partly owned by an Arab government agency. The argument was such a successful public relations ploy that Magus eventually gave...

Author: /time Magazine | Title: Business: Those Guns for Hire | 1/29/1979 | See Source »

Sollas apparently decided to strike back by playing on Smith Woodward's credulity; he showed a tendency to accept purported new scientific findings as fact before they were rigorously proved. The ploy worked. Shortly after the planted Piltdown remains were found, Smith Woodward enthusiastically staked his reputation on the authenticity of the find. In fact, in a painting that still hangs in the Geological Society's London headquarters, Smith Woodward is one of several eminent scientists shown intensively examining the supposedly precious skull. What is more, he is pictured right next to its "discoverer," an amateur fossil hunter...

Author: /time Magazine | Title: Science: Piltdown Culprit | 11/13/1978 | See Source »

...calling Krueger, who is 43, unmarried and the inheritor of a medium-sized family fortune, Little Lord Fauntleroy. Not to be outdone, a Krueger aide recently sent an article to newspaper editors all over the state which insinuates that Tower is a womanizer who likes his whiskey. The ploy so incensed Tower that he canceled four joint T.V. appearances with Krueger, claiming that his rival is "uninhibited by the truth." Last week Tower refused to shake hands with Krueger, who has yet to apologize for the mailing of the article. That's serious business in a state that prides itself...

Author: By Celia W. Dugger, | Title: Pissants and Pablum | 10/27/1978 | See Source »

...diplomats began telling jokes about Chavez's tale, saying it was a CIA propaganda ploy to induce more Russians to defect. Another diplomat quipped that perhaps there should be a new bumper sticker proclaiming: DEFECTORS HAVE MORE FUN. In Washington, the CIA saw less to be amused about. Director Stansfield Turner explained that while Shevchenko "is receiving compensation from the CIA commensurate with his services and value to the U.S.," he is getting nothing for a "female companion." Jimmy Carter got into the act by observing at his press conference that sums such as those reported by Chavez "would...

Author: /time Magazine | Title: Nation: Saga of a Decadent Defector | 10/23/1978 | See Source »

Occasionally, Finch's old political finesse would shine. At a country barbeque, he would woo redneck throngs by talking about his childhood days working on the farm and toting water out to daddy in a fruit jar. But even Mississippi has gained some sophistication these days, and the old ploy just didn't work any longer...

Author: By J. WYATT Emmerich, | Title: Ole Miss Campus Politics | 10/11/1978 | See Source »

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