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Word: ploy (lookup in dictionary) (lookup stats)
Dates: during 2000-2009
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Usage:

...Oakland district of Pittsburgh, Pa., Frasca wanted a "really cool" open design. "Within two months," he says, "all the employees had built their own makeshift barriers, using bookshelves, whiteboard, coatracks and Pier 1 folding screens. I quickly realized that while CEOs and marketing directors love the marketing ploy of high-tech cool, it doesn't work." His current space at IVW, which he founded in December 1999, provides lots of offices and high, podlike cubes for privacy as well as dedicated spaces for collaboration...

Author: /time Magazine | Title: My Kingdom For A Door | 10/23/2000 | See Source »

...amusement, had been requested by the Bush camp - the make-believe security zone was an invitation to rattle and challenge his opponent. Like a boy playing red light, green light, Gore encroached. "I thought he was going to hit George," Barbara Bush said the next morning. The ploy, along with Gore's purposeful stride around the stage, was about more than intimidation; it was meant to show that Gore, who constantly vows to "fight" for average Americans and used the word 10 times in the debate, would almost literally do so. By contrast, W. wouldn't play that game...

Author: /time Magazine | Title: The Lover vs. the Fighter | 10/21/2000 | See Source »

...They have had every chance to avoid the situation that confronts us today,'' Bush said. "And now they have nothing but excuses, bad ideas and - as the clock runs out - one last ploy: opening the strategic reserve...

Author: /time Magazine | Title: Bush on Energy: U.S. Can Have Its Oil and Heat It Too | 9/29/2000 | See Source »

...Gore greeted the GOP's Manchurian ploy with all condign solemnity. He gravely pronounced himself "very disappointed" in George W. Bush. I suppose it would have been too much to expect Gore to greet the rat story with the snorting hilarity it deserved...

Author: /time Magazine | Title: Getting By on a Diet of Rats | 9/15/2000 | See Source »

...must say I mistrust the moron ploy. I have been listening to it all my life. Dwight Eisenhower was a moron; Adlai Stevenson was so elegantly articulate, you know, and Eisenhower couldn't even complete a sentence grammatically. And Ronald Reagan, of course, was a complete imbecile. I don't compare W. to Ike or Reagan, who, unlike W., could laugh all the way to the electoral college. But that Manhattan dinner-party smugness - moron jokes as the coup de grace - gives me hives...

Author: /time Magazine | Title: I Can't Stand This Bush-Is-a-Moron Smugness | 9/13/2000 | See Source »

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