Word: ploye
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...first major broadcast network, founded in New York City in 1926 by the Radio Corporation of America (a subsidiary of General Electric) as a ploy to sell radios. (Radios absent programming, after all, are rather worthless.) Dubbed the National Broadcast Company, it originally had two separate networks, both focused primarily on the East Coast: the Red Network, which broadcast entertainment and music, and the Blue Network, which carried news. In 1927 the West Coast got its own version of the Red and Blue with the creation of the Orange and Gold networks, which largely showed the same programs. Two years...
Whether all of this is a desperate ploy to inspire a virtual fan base or a genuine attempt to curb the stress of cramming for finals, one thing's for sure: no one’s saying no to free stuff...
...earned $2 million in profit from a suspicious, two-day investment in Reebok. The 63-year-old, who did not own a computer, was Pajcin's aunt; he traded stocks in her name and in the name of an exotic dancer he was dating to escape scrutiny. In one ploy to glean inside information, Pajcin and an accomplice, former Goldman colleague Eugene Plotkin, hired workers in the Wisconsin printing plant where BusinessWeek was published to filch copies of the magazine straight from the press to discover which companies would be mentioned. Plotkin pleaded guilty and was sentenced to nearly five...
...ploy, of course. The Palestinians were tangled up in themselves, yet again. They had elections looming, and their leader, Mahmoud Abbas, had to hang tough: he was demanding a total freeze to Israeli settlement-building on the West Bank - which was precisely what the Obama Administration had previously said it favored. Netanyahu was offering a partial freeze, not including new settlements in East Jerusalem, the desired capital of a future Palestinian state. This was a nonstarter for the Palestinians, but it had the holographic glow of a step forward. It was an "unprecedented" offer, Netanyahu trumpeted, with...
...increased it to 20 times the average. The Securities and Exchange Commission enacted strict executive-compensation-disclosure laws in 1938, but four years after that, the New York Times denounced President Franklin Roosevelt's attempt to cap Americans' pay at $25,000 (about $331,000 today) as a ploy to "level down from the top"; Congress rebuffed...