Word: plugged
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Dates: during 1950-1959
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...golden voice,"' reads the Billboard ad for a new RCA Victor Red Seal record this week. The eminent critical authority behind the statement was Wagnerian Soprano Helen Traubel, but serious opera fans would do well to read the small type on the label. Traubel's plug was for her new duet partner, Jimmy Durante, a man whose voice has all the golden quality of metallurgical coke...
...Pain. Sugar Ray's hair was mussed, but he was feeling no pain. He stepped to the microphone and made a perky little speech consisting entirely of a plug for the Damon Runyon Memorial Cancer Fund (he had just been appointed an honorary member...
Mama and its sponsor, Maxwell House Coffee, have one of the few happy commercial marriages in television. The fragile mood of each show builds steadily without being split down the middle by TV's most distressing habit: the long-winded advertising plug. The commercials are blended skillfully into family coffee klatsches at the beginning and end of each program...
...closely along the line laid down by Harvard's President James B. Conant, who wanted to draft all teenagers without exception (TIME, Dec. 18). In addition, the Defense Department hoped to raise the term of service from 21 months to somewhere between 27 and 30 months, and to plug some of the deferment loopholes which had all but depleted the 19-to 26-year-old group of potential draftees...
...spite of radar, U.S. air defense still needs volunteer "spotters" like those who watched the skies from rooftops and lonely hills during World War II. Last week the Air Force estimated that an all-out war would call for 500,000 spotters to plug the unavoidable gaps in the U.S. radar network...