Word: plum
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...entered the White House at 11 a. m. with almost embarrassing promptness. It just missed colliding in the hallway with President Hoover and his aides as they hustled to the Red Room to receive their callers. Beneath a fine Federalist cut-glass chandelier President Hoover sat down on a plum-colored velvet couch. Mr. Roosevelt was nodded into a seat beside him. Secretaries Stimson and Mills, Democrat Norman Hezekiah Davis and Professor Raymond Moley distributed themselves nearby. Mr. Hoover, as usual, took a cigar. Mr. Roosevelt, as usual, took a cigaret...
...wife called him Will. His explanation: "I was named Willie but that's a girl's name, so I decided to use Will." Funnyman Rogers endorsed him: "He's shown more ingenuity already than any candidate I ever heard of. . . . This bird is smart. In fact he'll be plum out of place in Congress." A Dry, Representative-elect Rogers plays croquet...
...after a U. S. publisher has scrambled over the tariff wall he finds himself accepting subscriptions in Canadian dollars worth U. S. 90?. Most important of all is Reason No. 3. Few U. S. publishers in recent years seriously went after the Canadian Cousin's subscription. The small plum of Canadian distribution found its way almost unsought into U. S. circulation puddings. Canadian circulation of a U. S. periodical holds little lure for big-advertising, international industries like General Motors, Campbell's, Pepsodent, Squibb, Swift, Westclox et al. which manufacture in Canada, must stress that point in special...
...yard awaiting the torch three battleships, 26 submarines and destroyers, 55,000 tons of auxiliary vessels. Ingenious British junkmen picked the best ships of the German navy off the floor of Scapa Flow, sliced them into $13,000,000 worth of scrap. An abandoned railroad is always a juicy plum. A big deal that junkmen missed was the sale of 199 World War vessels to Henry Ford for $1,600,000. He towed them through the Great Lakes to Detroit, melted them down into Fords. One smart junkman bought 100 locomotives, but instead of cracking them up he repaired...
Artist Epstein, who has taken the name Abner Dean, made the Roosevelt mask. A doll was bought from Macy's. Christmas pies being out of season, a strawberry pie was substituted and a plum from an unemployed fruit vendor. At the plant of Powers Engraving Co. the group was posed against a yellow cardboard background before a color camera. Four exposures were made, one for each cardinal color, one for the black, upon transparent plates. The four plates, exactly superimposed, gave the result. Because the printer wanted to brighten the purple plum by reducing the blue, it came...