Word: plunger
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Dates: during 1930-1939
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...proceeds bought up some 80 aeronautical properties, including 9,100 miles of airlines. These were presently lumped into American Airways. As might have been expected, the conglomeration had an operating loss of $3,400,000 in 1930. Successive losses brought continued shake-ups in management until 1932, when Plunger Errett Lobban Cord got control after a spectacular proxy battle...
About the same date ex-Plunger Joseph Patrick Kennedy, on vacation from the U. S. Embassy in London, reached home. Whatever he thought privately about economic conditions, he said in his public capacity that only a war would put the market (and therefore business) down to where it was in the grim spring...
...sponsoring a share of the games of the two Boston teams, the two Philadelphia teams, the Pittsburgh Pirates and a host of minor leaguers-will give players $5 books of gas-&-oil coupons for home runs and shutouts. Socony-Vacuum will cover twelve major-league teams, many minors. Biggest plunger of all will be a perennial baseball sponsor, General Mills Inc., with 14 major-league teams (all but the Boston Bees and Red Sox) and most of the minors, playing their hearts out for its Wheaties...
...last, when Hutter was continually beating him . . . . Yale submerged Brown Wednesday. The Bruins who broke the Crimson winning streak bowed 51 to 24. Outstanding Eli times: a 2:58 medley, a 2:17.7 furlong, a 52.8 century, and of course 123.6 points for Danny Endweiss, Yale's persistently perfect plunger. The New Haven team today meets Michigan at Ann Arbor and is likely to return to Connecticut Monday a bunch of beaten Bulldogs . . . . Princeton and Navy battle it out at Annapolis tonight in the first league meet for both teams. Better pick Tigers over Goats...
Other assorted intimates are Winston Churchill, Noel Coward, Novelist Rebecca West. Best U. S. friend is Wall Street Plunger Bernard E. ("Sell 'Em Ben") Smith, who met Beaverbrook in 1930 when he sued him for libel.* Ben Smith sells the Beaver U. S. airplanes, talks to him several times a month on the transatlantic telephone and consults him on his own British publishing venture, Cavalcade, a TiMElike news magazine...