Word: podcasters
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Adam Curry lives for ambient noise. Whether it's a cough, a sneeze or traffic, Curry makes use of everyday sounds to record his hit podcast, The Daily Source Code. Bloopers don't exist. Rambling, interruptions, ums, even drawn- out silences become part of his shows...
...remedy radio's dearth of originality and authenticity and make it on-demand and portable, Curry created the world's first podcast--a downloadable digital audio file (MP3)--a year ago. Since then, some 10,000 original podcasts most by amateurs talking about everything from their sex lives to their favorite Cabernetshave emerged, creating an entirely new medium. This summer podcasting became a full-blown craze, marked by the word's entry into the Oxford English Dictionary. Lance Armstrong has one. So does Donald Trump. "It's one of the quickest trends I've seen in 12 years," says Jeremy...
Known as the PodFather, Curry, a former MTV VJ, is the face of this new cultural phenomenon--and he may just be the first person to figure out how to make real money off it. Until now, podcasts were personal sound bites--a bit like audio versions of blogs. There has been no advertising. PodShow Inc., Curry's new, San Francisco-- based company, which aims to commercialize podcasting, just landed $8.9 million in venture capital from Kleiner Perkins Caufield & Byers and Sequoia Capital, the Silicon Valley powerhouses behind Yahoo! and Google. PodShow aims to bring podcasting to the masses. "Whoever...
Meanwhile, Clear Channel, the nation's largest station owner, is amping its online presence. More than 600 stations have redesigned their websites, now reaching 10 million people a month, and 2.6 million podcasts (with ads) have been downloaded since June. In August, AOL Radio introduced podcasting to its 16 million monthly listeners. "We're very bullish on podcasting," says Isquith. "Millions of people are interested in the on-demand experience." As for now, AOL's podcasts are commercial free, but that may change. "In podcasting, there are no rules," Curry says. "You don't have to do it to make...
...medium also has applications in entertainment. Apple’s iTunes software’s new podcast function is based on RSS feeds, allowing users to download thousands of radio shows at no charge for later listening, according to the company’s website. Podcasting’s provisions for non-real-time listening distinguish it from existing streaming-media technology...