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...That's one possible reason the man presented with the dating-service ad quickly moved past the woman's body and fixated on the text surrounding it. "Even in a case like that, the real information is still the strongest point," says Nielsen. Odd as it may sound, the way to grab people's attention online might be to simply level with them...

Author: /time Magazine | Title: Why We Look at Some Web Ads and Not Others | 11/8/2009 | See Source »

...county has partly tailored its approach to serve its large non-English-speaking community. "Many of our newly arrived immigrants don't understand what they can do to support their child's success, and they don't understand the system - there's no point in going to the school board when you're concerned about your child's homework," says Anne Thompson, director of the Miami-Dade program. Because of language issues, she often sees students having to do their parents' jobs in terms of navigating school bureaucracy. (See pictures of teens and how they would vote...

Author: /time Magazine | Title: To Help the Kids, Parents Go Back to School | 11/8/2009 | See Source »

Rome has been silent about Burke's most recent public statements. In late September, O'Malley was named to the Pontifical Council for the Family, a minor and expected appointment, but also a reminder that the Boston Cardinal has friends in high places. "From the point of view of doctrine, Benedict has absolute firmness," says a Vatican insider. "But he does not want to see it play out in a confrontational...

Author: /time Magazine | Title: Priests Spar Over What It Means to Be Catholic | 11/8/2009 | See Source »

...novel’s narrative mirrors the character’s existential crisis: Walker’s point of view (one among three) varies from first- to third-, and even second-person. The story opens in the first-person, from Walker’s perspective, on the streets of New York City in 1967: a student and writer at Columbia University, Walker meets at a party the inscrutable Rudolf Born—a professor who soon thereafter offers to finance a literary magazine that would have Walker at its helm. This role provides Walker with a definitive, if transient, identity?...

Author: By Hana Bajramovic, CONTRIBUTING WRITER | Title: ‘Invisible’ Remains Transparent | 11/6/2009 | See Source »

...reinstatement under the new accord. But in an interview with TIME, Lobo made it clear that this would not happen. "Micheletti and Zelaya made a pact, and as long as that pact is carried out the world has to recognize the elections as valid," he says. "So at this point, what does it matter which of them is in office when the election is held?" Lobo also knows that as long as the vote is sanctioned by the U.S., from whom Honduras gets the lion's share of its trade and aid, he needn't lose too much sleep over...

Author: /time Magazine | Title: Troubles for a Deal — and for Obama — in Honduras | 11/6/2009 | See Source »

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