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Danone is tailoring the active blueprint by mapping diet deficiencies by region and designing products accordingly. Danonino, a yogurt product for children, is enriched with vitamin A and zinc in Brazil, calcium and vitamin D in Poland, and iron and vitamin C in Mexico. "People are ready to pay a bit more" for a product that does something for their health, says Sacchi, who contends that the active health brands still carry mainstream prices...

Author: /time Magazine | Title: Danone Cuts Out the Cookies | 10/18/2007 | See Source »

While PIS leaders are avowedly Euro-skeptic, Polish public opinion remains staunchly pro-European (not surprising, perhaps, given the $6 billion in subsidies Poles receive from the E.U. each year). Moreover, whatever the rhetoric about the dangers of capitalism, Poland's economy is booming, with gdp growth topping 6% last year, and unemployment finally beginning to fall. In time, economic growth, if it continues, may take the edge off the fear-based politics that has taken hold in Poland. Back in Ozarow, Grazyna Bialowas admits that since her beloved factory closed, the town has actually improved, with a Best Western...

Author: /time Magazine | Title: Relative Values: The Kaczynski Brothers | 10/11/2007 | See Source »

That mistrust provides fertile ground for the Kaczynski brothers' conspiracy-minded brand of politics. Founded in 2001, PIS promised to rid Poland of what it calls the uklad, a supposed cabal of former communist officials and businessmen who they claim have controlled the country since 1989. Radek Sikorski, a former PIS member and Defense Minister, says the Kaczynskis were elected in 2005 because "they reflected the public mood of disgust with the previous regime." They are clearly at pains to project a simple, clean-living image. Jaroslaw, the Prime Minister, lives with his mother and a cat and does...

Author: /time Magazine | Title: Relative Values: The Kaczynski Brothers | 10/11/2007 | See Source »

...Solidarity enhanced Poland's image abroad, while the twins' style has bruised it. Their insistence on defending Polish interests with no apparent regard for a broader European vision has frustrated negotiating partners, most notably in ongoing talks over the shape of a new European constitution. "They don't know the rules of the game," says Stephen Bastos, an analyst with the German Council on Foreign Relations. "They don't have a vision of the kind of Europe they want to promote." The twins' combativeness has also left Polish society deeply polarized. Lech Walesa, the Solidarity leader, Nobel laureate and former...

Author: /time Magazine | Title: Relative Values: The Kaczynski Brothers | 10/11/2007 | See Source »

...fellow PIS politicians have been sacked for disagreeing with the Prime Minister. When former Foreign Minister Bronislaw Geremek criticized a proposed law that would have required virtually all Polish professionals to declare whether or not they had collaborated with the communist secret police, Jaroslaw Kaczynski said he was sullying Poland's good name...

Author: /time Magazine | Title: Relative Values: The Kaczynski Brothers | 10/11/2007 | See Source »

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