Word: pollstering
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...stage a splashy town meeting in Atlanta in order to hear from his constituents and, of course, move his message again. His advisers have warned him that he's playing a high-stakes game. "It's a very tough issue for Republicans because it requires education," says G.O.P. pollster Frank Luntz. "Facts are on the side of the Republicans. Emotion is on the side of Democrats. Can facts beat emotion?'' If not, he predicts, "This could be a fiasco...
...details of his positions may be less decisive than the overall presence he projects. Says Democratic pollster Peter Hart: "Voting for a legislator, we say, 'I've got problems with him on this or that issue.' But voting for a President, we say, 'What kind of a leader will this person be? Do I trust this person? Does he have the toughness to govern...
...very smart guy," Stephanopoulos says of Morris, "and a good friend of the President." So smart, in fact, that Morris is considered the top candidate to be the re-election campaign's senior strategist. Other Morris allies have the inside track on top campaign slots, including pollster Doug Schoen, who worked for Ross Perot in 1992, and media consultants Frank Greer and Bob Squier...
...easel bore the headline cutting medicare to pay for tax cuts for the wealthy. Cabinet secretaries, economic officials and most of all White House Chief of Staff Leon Panetta banged away relentlessly; they criticized other proposals, such as a reduction in funding for Head Start, almost parenthetically. Democratic pollster Stan Greenberg, recalling the hammering Republicans took earlier for proposing less generous funding of school lunches, described the Medicare issue as "school lunch times...
...Christians are close to winning the whole war; they might do it by '96," says Frank Luntz, the pollster behind the Contract with America. "By playing hardball they may win everything, but hardball also risks losing everything." Reed frankly admits, "We're on the very threshold of having to make that kind of decision. It's fraught with both opportunity and hazard. If we make this decision the wrong way, 20 years from now we're going to look back and regret...